On Friday 30th March 2012 we put on our dancing shoes and headed to SoulBrew Karaoke at the Queen of Hoxton. We were also hosting the upstairs room with downtheditch DJ’s spinning the finest soul and disco classics.
On a sunny beautiful day in Shoreditch we headed down to a secret rooftop location ‘downtheditch’ to interview 3 piece electronic and soul band Belleruche. We find out a bit of background about the band and how they started out selling a series of 7″ records on their own record label, Hippoflex Records before being signed by Brighton based label Tru Thoughts in 2007. As the sun sets in the background, we are also treated to an exclusive roof top performance by the band , we hope you enjoy!
Today we meet two students in Brick Lane who tell us about their fashion style, they tell us that they like to keep their style casual and comfortable.
They are a perfect example of understated style, where one can look stylish without having to go to extraordinary lengths to do so.
The standout items for both of the students are undoubtedly their jackets which clearly have a high-end premium feel which they manage to blend perfectly with their general casual look.
Find out more about the latest stars of our styler series in their video.
London Fashion Week may be over but we are continuing our downtheditch styler week, showcasing to you to hottest street style fashion in our beloved Shoreditch area. Next up we have Toni who is from Liverpool and was just down for the weekend visiting friends, the hat she wears was recent purchase to fight off the cold weather.
She describes her style as a mix donated gifts from friends with an eye for good style and a number vintage items which she has hunted down. The blue scarf pictured above is an example of a donated gift which she got from her mum.
Adding to the donated theme her bag is a gift from a her who visited Thailand and below you can see a close up of her skirt from Topshop. Toni does exceptionally well to make to blend the colours of gold, orange, purple and pink, she does it very well and makes it look very stylish.
Seeing as today is menswear day at London Fashion Week, it is only befitting that today’s downtheditch styler features a man of course! Today we have Mike originally from Liverpool but now living in Hackney who is a Graphic Designer for a music label in London. His style is a blend of Topman, high street and vintage clothing, you are a ‘top man’ Sir!
The next edition of downtheditch styler features the lovely Lisa who is a knitwear fashion student in Nottingham. She tells us that her fashion icon is Alexa Chung and that her style is a mix and match from High Street stores and Vintage shops.
Take a look at her thick grey scarf which she wears over her dad’s Levis jacket!
She wears a top from Topshop with some tights and some vintage purple Clarks.
Last but not least she shows off her rather cute rucksack from Italy which her friend gave to her.
It wouldn’t be right if we didn’t do something to mark London Fashion Week, so we happily welcome the return of our downtheditch styler series of Shoreditch street style videos. Today we meet Visual Merchandiser Christina wearing a rather fetching hat, fur coat, and amazingly detailed under jacket.
Her whole look and style is a wonderful combination of vintage and contemporary styles, along with a nice blend of fabrics. Christina is definitely one of the most stylish we have featured in our styler series and she is a fantastic representation of Shoreditch street style.
So last weekend we were out with our camera for the big Swagminati event at East Gallery on Brick Lane. It was a day full of independent, unique and undergrounds street wear fashion brands as well as good music, good food and good vibes. Under one roof we had some of the UK’s rising starts in terms of street wear fashion which included Dat Tag, Trikki Clothing, Fuudhoods, BSKA, Shining Heroes, Kay-em Tees, Sangster Jewellery and many many more hot brands. Take look at our video to find out what went down at the Lane, check out a great vocal and musical performance from singer and song writer Rufio Summers.
We were at Dreambags Jaguarshoes on Kingsland Road on a freezing cold Wednesday night last week for the private view of the Eastpak Artist Studio. Under one roof were authentic Eastpak backpacks designed by artists and creative personalities all in the name of charity. The bags are on show until February 24th and they go on sale on the 19th of March with all proceeds from the sale going to Designers Against Aids
The bags on show are from UK artist collaborations and include designs from Johnny Marr from the Smith’s, creative Julie Verhoven, artist Richie Culver, illustrator William Broome, comedian Tom Deacon, fashion blogger Audrey Rogers and nail artist Sophy Robson.
Check out our video of the event to find out what went down at Jaguarshoes!
Below is a gallery of a small selection of bags you can see on display at the artist studio. Let us know which one is your favourite backpack!